Brand Your Workflow: How to Whitelabel All Your Client & Team Emails in EditSync

Posted on October 07, 2025 by dreyster

In the world of creative agencies, every touchpoint is an opportunity to reinforce your brand. From the initial proposal to the final delivery, consistency is key. But what about the small, automated communications that happen in between? The new editor invitation, the client approval request, the password reset link...do these reflect your brand, or the software you’re using?

I believe your workflow should be an extension of your brand. That’s why we designed our communication system to be fully whitelabeled, putting your agency's voice front and center. Here’s how it works and why it can help your business.


The Magic Behind the Curtain: Your GoHighLevel (GHL) Connection

Instead of sending emails from a generic "@https://www.google.com/search?q=editsync.io" address, our platform integrates directly with your own GoHighLevel account. When you connect your GHL Location in the EditSync settings, you’re essentially telling our system: "Use my agency's sending infrastructure for all communications."

This simple, one-time setup means every automated email and SMS notification- whether to your internal team or your clients- is sent directly from the GHL location you authorize. It’s your brand, your domain, and your reputation on every message.

Why Whitelabeling Is More Than Just a Logo

1. Unbreakable Brand Consistency

When you hire a new shooter, their welcome email doesn't come from a stranger. It comes from you. When a project is ready for review, your client gets a notification from the same trusted brand they’ve been working with all along. This creates a seamless, professional experience that builds trust and eliminates confusion.

2. Improved Deliverability and Trust

Emails sent from a verified, reputable domain (yours!) are significantly less likely to be flagged as spam. By using your own GHL account, you leverage your existing domain authority, ensuring crucial notifications land in the inbox, not the junk folder.

3. Centralized Communication History

Because every message is routed through your GHL account, you have a complete, centralized record of communication. Want to see if that client approval email was sent? Just check the contact's conversation history in GHL. It’s a single source of truth for your agency's interactions.

What If I Don’t Use GHL or Don't Connect It?

I also believe that core functionality should never be compromised. If you don't connect a GHL account, EditSync falls back to a secure, system-wide default email and SMS provider. This ensures that critical functions, like password resets or invitations sent by an admin will always work.

While this default system is perfectly functional, the communications will originate from a generic EditSync address. It gets the job done, but it lacks the professional, branded touch that sets top-tier agencies apart.

Ready to Take Control of Your Brand Voice?

Setting up whitelabeling is incredibly simple:

  1. Navigate to the Integrations page in your EditSync dashboard.
  2. Click "Connect GHL" and authorize the GHL location you want to send communications from.

That’s it. Our system handles the rest. By taking two minutes to connect your account, you transform every automated message into a branded, professional touchpoint that strengthens your relationship with your team and your clients.